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Retail Mystery Shop Service

Tern can provide a detailed review your business by capturing hard evidence to assess areas of importance to you. We do this by using our mystery shopper field team to complete detailed mystery shopping reports using either video mystery shoppingaudio device recording or image capture.  Each programme that we deliver is a made-to-measure fit for your retail model.

Areas we cover:

  • Staff and customer interactions
  • Point of sale evaluations
  • Adherence to brand guidelines, store layout and selling methods
  • Promotional display configurations

Watch the video on retail mystery shopping:


Use valuable customer insights data to

  • Understand missed sales opportunities and implement training for improvement
  • Identify at store level areas of non-compliance to enable change to be instigated
  • Verify that advertising campaigns are launched on time and executed properly
  • Seek opportunities to improve the consumer journey through the store and increase buying opportunities

Retail Sector Coverage

  • Supermarkets
  • Fashion, clothing and apparel retailers
  • Banks, building societys, financial Services
  • Travel agents
  • Estate agents
  • Department stores and concession stands
  • Cosmetic counters, health and beauty
  • Opticians
  • Fast food outlets 
  • Furniture and homeware stores
  • Jewellery stores
  • Garden centres

Delivering you with an in depth company overview

After the mystery shopping visits have been completed you will have access to a comprehensive suite of mystery shop reports delivered through our online platform. If you would like to find out more or see our platform in action please contact us to arrange a screen sharing session.

We cover a wide range of retail sectors in all of the UK's major cities and beyond, including London, Oxford, Birmingham, Manchester, Liverpool, Cardiff, Edinburgh and Glasgow.

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We are happy to offer a free no obligation consultation