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Do Tech Advances Result in a Better Restaurant Experience?

With the food service sector set to be worth £56.3bn by 2019 there is clear evidence that our changing lifestyles and increasing availability of free time is allowing us to sample a greater range of food experiences than ever before. Source: http://www.hrzns.com/  Combine that with the growth of food-to-go/quick service restaurants and we’re beginning to see how…


How Much does Mystery Shopping Cost?

Is it right for my business? The benefits of mystery shopping are undoubted. Yet some businesses decide that this method of research is either expensive, outdated, or somehow inferior to online customer satisfaction surveys (CSAT).  Why is that? Mystery shopping is a long established method of customer research which is great for collecting content rich data….


Mystery Shop+ Your mystery shopper giving you direct video feedback

Mystery Shop+ Your mystery shopper giving you direct video feedback VoxPop Video Feedback SurveysPut your senior executives back on the shop floor by giving them direct access to video feedback from your customers.  If your board is separated from your customer feedback by charts and graphs, is the time right to give them direct voxpop…


Estate Agency Mystery Shopper Programme

Award winning estate agency service can start with a mystery shop With an ever increasing amount of house buying research and activity taking place in the property portal market, traditional high street agents are having to work harder than ever to exceed their customers expectations. We can help you to achieve this with our combination estate agency…


8 Mystery Shopping KPIs to Understand Business Performance

Mystery Shopping Key Performance Indicators How do you find out if your store customer service is living up to expectations? The answer can lie with key performance indicators – Mystery Shopping KPIs There are a number mystery shopping KPIs you can use to measure customer service and the success of your customer service strategy. Different measures…


Health and Beauty Mystery Shopping

Mystery shopping within the Health and Beauty industry has a number of benefits. Conducting detailed mystery shopper research can help you to improve performance and profitability whilst ensuring a compliant service delivery which your customers will love. ‘The industry employees an estimated 250,000 workers and has an annual turnover averaging £5.25 billion’ Source: http://www.hse.gov.uk/ Measuring location…


Charity Fundraising Supervision with Mystery Shopping

The UK public is hugely generous when it comes to giving to its favourite charities. Making sure that this generosity is not abused is important, not only for those individuals donating, but also for the charities conducting the fundraising. For the charity sector ensuring that fundraising activity is conducted in the right way is critical…


Linking Compliance Audits to Customer Satisfaction

The term “compliance” gets a raw deal. Immediately the term suggests rules, regulations, inspections, audits and negatives outcomes for those that drift outside of the rules. We tend to  think of sectors like the financial services industry or maybe areas where there is a degree of risk such as health and safety. Seldom do we…